In partnership with
Extending credit isn’t a one-time decision. Many businesses approve credit when a customer starts and rarely revisit it. Over time, payment behavior changes, balances grow, and risk quietly increases.
Strong businesses review customer credit regularly. They make changes to limits or even terms depending on customer performance, level of business/sales, etc. proactively.
QUESTION - You set limits for that new customer recently about 6 months ago. What have you checked since to make sure that limit is still applicable?
Why ongoing monitoring matters
Payment patterns change over time
Customers may stretch terms gradually
Balances can grow faster than expected
Risk increases when exposure goes unnoticed
What to review regularly
Payment behavior over the last few invoices
Total receivable balance compared to credit limit
Changes in customer communication or responsiveness
Increasing disputes or approval delays
Early signals matter
Customers rarely become high risk overnight. More often, payments start slipping slowly before becoming a larger problem. Regular credit reviews help catch those signals early. March is about credit risk and customer discipline. Monitoring credit regularly keeps receivables healthy and protects cash flow before issues grow.
If you do one thing for me today, please take a second and SHARE my YouTube intro for my Skool group. I’m trying to reach more Veterans this year and would love to get this out to as many people as possible. Thank you all!
How Jennifer Anniston’s LolaVie brand grew sales 40% with CTV ads
The DTC beauty category is crowded. To break through, Jennifer Anniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.
Sponsoring the Cash Flow Chronicles today is ATTIO!
Thank you for supporting our newsletter. Each time a reader engages with our sponsor’s ad, this directly supports CFC’s mission to be the TOP FINANCIAL newsletter Beehiiv has to offer.
Even if you do not buy a product, subscribe, etc. this greatly supports our mission. Take 5 seconds today and check them out!
Here’s how I use Attio to run my day.
Attio is the AI CRM with conversational AI built directly into your workspace. Every morning, Ask Attio handles my prep:
Surfaces insights from calls and conversations across my entire CRM
Update records and create tasks without manual entry
Answers questions about deals, accounts, and customer signals that used to take hours to find
All in seconds. No searching, no switching tabs, no manual updates.
Ready to scale faster?